Holly Bellebuono
Accredited Herbal Medicine School
Coaching for Writers & Authors
+ Global Travel & Retreats
Learn the essentials of starting and running a natural or organic brand
This 20-hour online course taught by expert herbalist and entrepreneur Holly Bellebuono is designed for herbal, cosmetic, clean beauty, aromatherapy, chocolate, tea/coffee, or food & beverage brands and will walk you through the first 0-3 years of your business.
Learn to sell your natural or organic physical products profitably, legally, and ethically.
"Great course! The worksheets are amazing! The course gave me things to consider I hadn’t before. Thank you!!” Ellen, student
Enroll now to build your dream natural or organic product business that is
RIGHT, ETHICAL, PROFITABLE, and LEGAL.
Too many new business owners make these mistakes--do they sound familiar?
"I can do it on my own."
"There's not that much I need to know."
"I'll learn as I go."
"Maybe it's just a hobby."
"My business is too small--I'm just a solopreneur."
"I'll just do it by trial and error"
These are MISTAKES! You will waste thousands of dollars in the long-run.
There is a better way!
Especially for herbalists and natural product brands, this Masterclass will teach you:
-
how to set strong prices specific to natural products
-
how to manage your money mindset
-
how to hire and build successful teamshow to set up trustworthy vendors and suppliers whom you want to work with
-
how to organize the legal aspects of your company properly, including with the FDA and USDA.
-
how to start your business the right way and have a fully functional business with working systems within 90 days.
In this 20-Hour Masterclass, you will learn:
The crucial foundations of business and brand-building especially for natural product makers
-
How to establish best practices and skills for business development
-
How to define your business vision and target niche
-
How to set-up your business legally
-
How to price your products (and what to avoid)
-
How to prepare for a product trademark application
-
Branding strategies you won't learn anywhere else
-
How to evaluate your competitors and learn from them to enhance your own marketing
The important next steps you need to do now including:
-
How to build your best team (even if they are contractors or remote workers)
-
How to plan your budget and the basics of cash flow management
-
How to build a thriving money mindset
-
How to prepare a working business plan that crystalizes your next 12 months
-
The smartest ways to prepare for your next 90 days (includes Holly's Goal-Setting Guide E-Book)
How to navigate the Natural Products Industry
-
Understand the FDA, Labeling Laws, DSHEA, & the Structure Function Claim
-
Why professional associations may be a good option for your business
-
Best practices for working with your local Board of Health and professional associations
-
How cottage food laws may affect your brand
What your customers are looking for re: organic certification, social activism, and your brand's commitments
-
Ethics, Safety, & Good Manufacturing Practices (GMPs)
-
How to assess your vendors for animal welfare
-
How to use hiring practices to support social action
-
Environmental commitments that help your brand strengthen ocean, farm and forest ecosystems
Have you been in business 0-to-3 years?
In this Masterclass, herbalist and instructor Holly Bellebuono uses her experience as an natural product maker and multiple-award-winning business owner to teach you everything you need to know to "do Natural Products right."
-
10-hour course: well-organized so you don't waste time
-
Optional 1:1 coaching time with instructor for customized insights for your business
-
At-your-own-pace, no deadlines
-
Prepares you for next 90 days and first year
About your instructor Holly Bellebuono
In my 30+ years as a natural & organic brand leader, I've designed, developed, launched, and sold specialty products and businesses.
I've won multiple business awards, including Business Owner of the Year, Women's Business Owner of the Year, and Nonprofit of the Year through local and regional civic groups, attesting to thorough and transparent business practices that keep a business thriving.
In my courses and workshops, I've guided thousands of entrepreneurs toward successful brand-building, sustainability, legal compliance, and purpose. And be sure--building a natural or organic product business is not easy--it requires understanding the nuances of this industry and being unique and recognized in the eyes of your customer.
I'm passionate about mission-driven and women-led businesses and I offer this Masterclass as well as intensive 1:1 business coaching.
With me as your expert instructor, guide and steward, you will quickly develop the profitable brand of your dreams.
"Holly took my business to the next level"
"Holly took my business to the next level in so many ways from really figuring out who I am and how I want to bring my magic to the world to the labels and product aspect." -- Tynne Love, HerbalDeva
"Invaluable Tool"
"Holly’s support and knowledge have been an invaluable tool for me in growing my herbal product business. Her courses are accessible, well-organized and full of plant and business information." -- Anne Marshall, LifeThyme Wellness
"My business has continued to transform & flourish"
"Over four years of learning from and collaborating with Holly, my business has continued to transform and flourish naturally and with ease because of the learning with and support of Holly." -- Tarah Gibbon, DigIt Naturals
Your Course Materials
You'll receive immediate access to all course materials as well as an opportunity to schedule a 1:1 intro call with the instructor.
This 20-hour, at-your-own-pace online course provides roughly 10 hours of video instruction throughout 16 modules, including lessons, additional guest interviews, and plenty of exercises and templates customizable to your business.
You'll also receive the Student Workbook with its practical activities and exercises. And, you'll get the Business on Purpose E-Book with more than 4 dozen resources for commitments that support your business values.
"Holly has been instrumental"
As a solopreneur, Holly has been instrumental in guiding me in clarifying the critical decision-making required to make significant changes in the services I offer, who I offer them to, and where. Her thoughtful questions, constructive feedback, and wide-ranging expertise helped me create valuable marketing documents and financial projections for strategizing. I wholeheartedly recommend Holly to any creative woman seeking a business coach. At a pivotal point in my life’s work, Holly helped me focus on essentials to ground my mission and confidently create a more authentically aligned successful business."
Elizabeth Germain
"Opened the pathway to owning"
"Holly’s guidance and instruction opened the pathway to owning my own herbal consultation practice and formulating a line of plant medicine products, giving me clear, strategic, and practical tools to manifest my entrepreneurial dreams. She authentically speaks and teaches from the heart, yet with razor sharp, no-nonsense mental clarity." -- Keya Guimaraes, EcoTone Kaua'i
"Very Good Investment of My Time & Money"
"The lessons were very well organized... this program was a very good investment of my time and money. It was probably my favorite … because I learned such valuable information." -- Grace McNally, herbalist
Ready to move your business forward?
Feeling motivated?
This course will launch your business quickly and efficiently, without the hassle of trying to figure everything out yourself.
It will help you organize your business so that it is legal, complete, and effective.
It will guide you toward the clear strategies your natural or organic brand needs to succeed.
